Beyonce, Jay-Z offer lifetime concert tickets for fans who go vegan

03 February, 2019, 20:59 | Author: Rafael Roberts
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So, for instance, you might try Meatless Mondays or pledge to eat two plant-based meals a day.

It appears the Queen of Pop wants her fans to stay healthy - and she doesn't mind dangling a lifetime of free concert tickets in front of their faces in order to make it happen.

Those taking up Beyonce's challenge are likely to explore the benefits of plant-based eating and have the potential to join the vegan movement once they learn about the wider impact our choices have on animals.

Last night, Beyonce launched her Greenprint Project through a grassroots social media campaign.

A post on Beyonce's Instagram page urging fans to click on a link to the project's website and enter the competition.

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For example, "by eating nine plant-based meals I could have the environmental impact equivalent to 14 trees absorbing harmful gases from the air in a month", it says. Through her and her husband's 22 Days Nutrition company and Greenprint Project, the couple offers up tips and tricks to embracing the vegan lifestyle.

The Greenprint, a plant-based holistic lifestyle plan, was developed by their trainer Marco Borges, and Beyoncé and Jay-Z were the first to try the plan out after learning about the benefits of a vegan diet.

Now she's offering fans the chance to watch her and Jay-Z on tour for life.

"Share your Greenprint", the power couple wrote.

Research has shown that cutting meat and dairy products can boost the planet's health by reducing farmland use and planet-warming greenhouse gas emissions. "Plus, you can enter for a chance to win tickets to our future shows for LIFE!"

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